A campaign allows you to promote your products or services on Google’s vast network of search results, websites, videos, mobile apps, maps, shopping listings, and more. You'll choose a campaign type …

8 steps to prepare your campaign for success This article helps you get a sense of the key considerations in setting up a successful Google Ads campaign. These features work together to …

A campaign can have several ad groups, each with its own ads and keywords. The ad content should be directly related to the keywords in your ad group. Let’s say you run an online bicycle shop. You might …

Select the type of campaign you want to create. Proceed with creating the campaign as you would in an individual Google Ads account. Change an existing campaign To change an existing campaign, first …

Basics | Get started with Google Ads Want to know how to be successful with Google Ads? Learn about online advertising basics, setting up a Google Ads campaign, and improving your results. Learn how …

Campaign: Definition A set of ad groups (ads, keywords, and bids) that share a budget, location targeting, and other settings. Campaigns are often used to organize categories of products or …

Google Ads Best Practices We want to help your business grow. The insights and tips within these guides form the foundation for successful Google Ads campaigns. They are based on Google’s …

Google Ads is Google's online advertising program. It allows you to create online ads and reach people exactly when they show interest in your products and services. With Google Ads, you can: Optimize …

Google Ads begins with a goal and a campaign. You'll choose a campaign type based on your marketing goals, brand strategy, and how much time you can invest. This article helps you select the …

How Google Ads works Your ad can appear when someone searches for terms related to your product or service, or when they're on a website with content related to your business. How does this work? …