CJ 4DPLEX, the company behind multi-sensory 4DX cinema technology, has announced that it had a record-breaking 2019, grossing more than £246 million ($320 million) for 4DX worldwide. It was the best ...

The experiment: can 4DX technology make a bad movie a better experience? I happened to be in Las Vegas last week, where one of these immersive theaters exists, showing the universally bashed new ...

“We can hit you with 10 smells,” the technician explains, pointing to a nozzle around three feet from my face. “Not all at once, obviously. But over the course of the film. We’ve got florals – meadows ...

EXCLUSIVE: [REC], the 2007 Spanish found-footage horror movie that grossed $32.5M off a minimal budget, is getting a special re-release in the 4DX format, becoming the first Spanish non-CGI title to ...

The South Korean multi-sensory theater technology will be available in 90 cinemas in 22 countries by the end of 2013. By Lee Hyo-won SEOUL — South Korean theater chain CJ CGV’s 4DX technology broke ...

With summer in full swing, people are hitting their local theaters to beat the heat and catch the latest blockbusters. But what if you could enhance your trip to the movies to make it feel more like ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. My seat bucked and shook as the superheroes did battle on screen. As Batman kicked his enemy in ...

I don’t know about you, but it takes a lot to get me to the movies these days. The handful of films I chose to see in theaters this year — Dune: Part Two, The Substance, and Twisters among them — all ...